compatible printer ink prices -
so affordable:
proof of inksanity™

Clinical Psychologist’s Report
Patient(s): The Entire Team at GotInk.co.nz
Referral Reason: Acute price-induced psychosis triggered by dangerously low-cost compatible ink cartridges
Date: 9 July 2025
Clinician: Dr. Miri Ruru, Registered Clinical Psychologist, BSc (Inkonomics), PhD (Cartridge Management)
Presenting Issue:
The GotInk team were referred following a mass psychological episode, reportedly triggered by a bulk order of affordable ink cartridges for Canon, Epson, and Brother printers.
Symptoms began after uploading yet another deal for a compatible ink cartridge 4-pack priced well under OEM RRP. Witnesses described staff as:
“Bouncing off the walls like a jammed Epson.”
“Whimpering with joy at the phrase ‘fast shipping.’”
“Humming like a Brother laser printer in economy mode.”
"Aw stink! I need better ink!"
Behavioural Observations:
| Team Member | Symptoms |
|---|---|
| Linda (Customer Service) | Hasn’t stopped saying “Did you know you can get a full set of compatible Canon ink cartridges for cheap” even in her sleep. |
| Craig (Web Dev) | Tried to redesign the homepage to autoplay “Ink Me Baby One More Time.” Was stopped only because he ran out of black ink. Aw stink. |
| Andie (Marketing) | Started writing ad copy exclusively in uppercase: “AFFORDABLE INK CARTRIDGES FOR EPSON, CANON, BROTHER – WE’VE LOST THE PLOT AND OUR MARGINS.” |
| Kevin (Accounts) | Whispered “we could’ve been selling luxury toner to dentists” before throwing his calculator out the window. |
Diagnosis:
Shared Ink-Induced Delusional Episode (F48.8-BKCM)
BKCM = Brother-Kyocera-Canon Madness
Triggered by sustained exposure to ridiculously affordable compatible ink cartridges
Worsened by feedback like “I bought ink for my Canon and still had enough left over for sushi”


Risk Factors:
High stock of cheap compatible ink cartridges
Repeat customers shouting “THIS IS CHEAPER THAN PAPER!”
Staff being forced to explain to people why OEM ink is $$$ while GotInk offers Brother-compatible ink for peanuts.
Treatment Plan:
No more checking the Epson compatible ink cartridges pricing page after 10pm
Mandatory viewing of OEM cartridge RRP lists to induce sobering effect
Limit puns per team member to three per day (e.g., “inkredible,” “inkvestment,” “inksanity”)
Introduce meditation app triggered by keywords like “Canon PG-645XL twin pack.”
Prognosis:
If kept away from the GotInk bulk discount dashboard, recovery is possible.
However, proximity to phrases like “Brother compatible toner – now 40% below OEM RRP” may result in full relapse.
Clinician’s Final Note:
These affordable compatible ink cartridges are not just a bargain — they’re a public inksanity risk.
Signed,
Dr. Miri Ruru,
Ink-neutral therapist and Canon MX926 survivor







